Marketing
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Ariel Hudnall, managing director of Serif, shares key insights into developing digital marketing strategies for the publishing industry.
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An overview of two important reasons to get your metadata in order.
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A sample of the marketing-related content available on our new Tech Forum website.
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An overview of why sharing details about publishing events in your metadata is key for inclusion.
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Don’t let marketing opportunities pass you by, BookNet’s BiblioShare can help publishers and retailers work together to get their cover assets right.
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Book buyers, library goers, and readers in general are using TikTok.
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Data and resources to help booksellers prepare for the busiest season of the year.
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Kristina Radke of NetGalley, shows how early data can really help refine your book’s launch plan.
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Look, we get it. Maintaining a website is work but we’ve got a list of reasons that might convince you.
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It’s time to start thinking about holiday book buyers and how and where to reach them.