Get your books in front of Canadian gift buyers! Figure out where Canadians are looking for gifts, what kinds of advertising they notice, and where they’re likely to make their purchases with this handy infographic.
The Literary Review of Canada (LRC) has released their list of the 25 Most Influential Books published in Canada. But does influence necessarily mean sales? We data heads investigate.
Everyone’s favourite chubby, little cubby bear turns 90 this month. To celebrate Winnie-the-Pooh’s birthday, we decided to see which books have sold the most copies in Canada.
We’re almost knee-deep in awards season, so let’s look at the industry’s biggest award and how it continues to influence sales of the nominated and winning books.
Last year, Canadians bought 52.6 million books—but where and how did they buy them? From awareness to decision to action, we asked Canadian book buyers to tell us all about their purchases.